AI avatar video platform for business training and communications with 230+ avatars and 140+ languages.
InVideo AI vs Kapwing
Features, pricing, strengths and trade-offs — and which one fits your situation.
The verdict
Summary
InVideo AI is best for prompt-to-video for marketing and social content with stock and generative clips, while Kapwing is best for browser-based collaborative editing for social and marketing teams. Both InVideo AI and Kapwing offer a free plan, so you can try each before paying.
Which should you choose?
Choose InVideo AI if…
- You need prompt-to-video for marketing and social content with stock and generative clips
- You're one of: social media marketers, faceless youtube creators, small businesses making ads
- Produces a full first draft from a single prompt
Choose Kapwing if…
- You need browser-based collaborative editing for social and marketing teams
- You're one of: social media teams, educators and students, marketing teams collaborating on edits
- No install needed; works on any computer with a browser
At a glance
| InVideo AI | Kapwing | |
|---|---|---|
| Best for | Prompt-to-video for marketing and social content with stock and generative clips | Browser-based collaborative editing for social and marketing teams |
| Free plan | Yes | Yes |
| Starting price | From $9/mo | From $24/mo |
| Learning curve | Low | Low |
| Platforms | Web, iOS, Android | Web |
| Ideal for | Social media marketers, Faceless YouTube creators, Small businesses making ads, Agencies producing volume content | Social media teams, Educators and students, Marketing teams collaborating on edits, Creators repurposing podcasts and webinars |
Feature comparison
| InVideo AI | Kapwing | |
|---|---|---|
| AI avatars / presenters | Yes | — |
| Generative text-to-video | Yes | Limited |
| Long-to-short clipping | — | Yes |
| Auto captions | Yes | Yes |
| Edit video by editing text | Limited | Yes |
| AI voiceover | Yes | Yes |
| Translation / dubbing | Yes | Yes |
| Max export resolution | 4K (higher plans) | 4K (Pro and up) |
| Stock media library | Yes | Yes |
IncludedLimited / higher plansNot available— Not confirmed
Security & enterprise
| InVideo AI | Kapwing | |
|---|---|---|
| Business / enterprise plan | Yes | Yes |
| SSO (SAML / OIDC) | — | Enterprise plan |
| SCIM user provisioning | — | — |
| SOC 2 | — | No |
| ISO 27001 | — | — |
| HIPAA (BAA available) | — | — |
| GDPR DPA | — | Enterprise plan |
| Data residency options | — | — |
| No training on your data | Yes | — |
| Audit logs | Enterprise plan | — |
| Admin controls | Enterprise plan | — |
| Deployment | Cloud | Cloud |
From each vendor's security documentation. "—" = not confirmed. What to ask vendors · Compare all tools
What each tool does
InVideo AI
InVideo AI generates complete videos from a text prompt, writing the script, choosing or generating footage, adding a voiceover and captions, then letting users refine the result with text commands or a timeline. It includes stock libraries, AI avatars and twins, voice cloning, and access to generative video models on a credit basis. It targets marketers, YouTubers and small businesses.
Key features- Prompt-to-video with script, voiceover and captions
- Edits via text commands plus a timeline editor
- Access to third-party generative video and image models
- AI avatars, AI twins and voice cloning
- Premium stock media from iStock and others
- Translation of voiceover and subtitles into 50+ languages
Kapwing
Kapwing is an online video editor that runs in the browser, with real-time collaboration, team workspaces and a set of AI tools. It offers auto subtitles, Smart Cut silence removal, translation and dubbing, a clip maker for repurposing long videos, and prompt-based video generation. Social media teams, educators and marketers use it for quick edits and repurposing.
Key features- Real-time collaborative editor in the browser
- Auto subtitles and translation into 60+ languages
- Smart Cut for silence and filler removal
- Clip maker for long-to-short repurposing
- Kai AI assistant for natural-language edits
- Brand Kit with custom fonts
Pricing
InVideo AI
Free plan available; Basic $9/mo billed annually; Pro $25/mo; Ultra $60/mo (annual)
Kapwing
Free plan (watermark, 720p); Pro $24/mo monthly or $16/mo billed annually
Prices last checked September 2026. Plans change often — confirm on each vendor's site.
Pros and cons
InVideo AI
Strengths- Produces a full first draft from a single prompt
- Combines stock footage and generative clips in one place
- Multiplayer editing with several seats on paid plans
- 4K export available on higher plans
- Free plan exports carry a non-removable watermark
- Credits for generative models run out quickly and do not roll over
- Auto-selected stock footage often needs manual swapping
- Pricing and plan structure have changed frequently
Not ideal for: People editing their own recorded footage or needing precise frame-level control should use a traditional or transcript-based editor.
Kapwing
Strengths- No install needed; works on any computer with a browser
- Team workspaces and commenting built in
- 4K export on paid plans
- Unlimited stock assets on paid plans
- Free plan limited to 720p, short exports and a watermark
- Voice cloning and lip sync only on Business
- Browser performance drops on long or heavy projects
- Prompt-based videos often rely on assembled stock footage
Not ideal for: Editors working on long, high-resolution projects with complex effects will be better served by a desktop NLE.
Integrations
InVideo AI
Kapwing
FAQ
What is the main difference between InVideo AI and Kapwing?
InVideo AI is built for prompt-to-video for marketing and social content with stock and generative clips; Kapwing is built for browser-based collaborative editing for social and marketing teams.
Is InVideo AI or Kapwing cheaper?
InVideo AI starts from $9/mo and Kapwing starts from $24/mo (as of September 2026). On entry price, InVideo AI is cheaper — but compare what each plan includes, since limits differ. Always confirm current pricing on each vendor's site.
Do InVideo AI and Kapwing have free plans?
Both InVideo AI and Kapwing offer a free plan, so you can try each before paying.
Which is easier to use, InVideo AI or Kapwing?
Both have a low learning curve.
What are good alternatives to InVideo AI and Kapwing?
Other video tools worth comparing include Synthesia, Descript and VEED.
