Text-based video and podcast editor with AI co-editor Underlord, Studio Sound, filler-word removal and clips.
Kapwing vs Synthesia
Features, pricing, strengths and trade-offs — and which one fits your situation.
The verdict
Summary
Kapwing is best for browser-based collaborative editing for social and marketing teams, while Synthesia is best for corporate training and internal comms videos with AI presenters. Only Kapwing offers long-to-short clipping and edit video by editing text. Both Kapwing and Synthesia offer a free plan, so you can try each before paying.
Which should you choose?
Choose Kapwing if…
- You need browser-based collaborative editing for social and marketing teams
- Long-to-short clipping matters to you
- Edit video by editing text matters to you
- You're one of: social media teams, educators and students, marketing teams collaborating on edits
Choose Synthesia if…
- You need corporate training and internal comms videos with AI presenters
- You're one of: l&d teams, hr and internal comms, enterprise localization teams
- Mature enterprise security and compliance certifications
At a glance
| Kapwing | Synthesia | |
|---|---|---|
| Best for | Browser-based collaborative editing for social and marketing teams | Corporate training and internal comms videos with AI presenters |
| Free plan | Yes | Yes |
| Starting price | From $24/mo | From $29/mo |
| Learning curve | Low | Low |
| Platforms | Web | Web, API |
| Ideal for | Social media teams, Educators and students, Marketing teams collaborating on edits, Creators repurposing podcasts and webinars | L&D teams, HR and internal comms, Enterprise localization teams, Customer education |
Feature comparison
| Kapwing | Synthesia | |
|---|---|---|
| AI avatars / presenters | — | Yes |
| Generative text-to-video | Limited | Script-to-avatar video, not generative |
| Long-to-short clipping | Yes | No |
| Auto captions | Yes | Yes |
| Edit video by editing text | Yes | No |
| AI voiceover | Yes | Yes |
| Translation / dubbing | Yes | Yes |
| Max export resolution | 4K (Pro and up) | 1080p |
| Stock media library | Yes | Yes |
IncludedLimited / higher plansNot available— Not confirmed
Security & enterprise
| Kapwing | Synthesia | |
|---|---|---|
| Business / enterprise plan | Yes | Yes |
| SSO (SAML / OIDC) | Enterprise plan | Enterprise plan |
| SCIM user provisioning | — | Enterprise plan |
| SOC 2 | No | Type II |
| ISO 27001 | — | Yes |
| HIPAA (BAA available) | — | — |
| GDPR DPA | Enterprise plan | Yes |
| Data residency options | — | EU |
| No training on your data | — | — |
| Audit logs | — | — |
| Admin controls | — | Yes |
| Deployment | Cloud | Cloud |
From each vendor's security documentation. "—" = not confirmed. What to ask vendors · Compare all tools
What each tool does
Kapwing
Kapwing is an online video editor that runs in the browser, with real-time collaboration, team workspaces and a set of AI tools. It offers auto subtitles, Smart Cut silence removal, translation and dubbing, a clip maker for repurposing long videos, and prompt-based video generation. Social media teams, educators and marketers use it for quick edits and repurposing.
Key features- Real-time collaborative editor in the browser
- Auto subtitles and translation into 60+ languages
- Smart Cut for silence and filler removal
- Clip maker for long-to-short repurposing
- Kai AI assistant for natural-language edits
- Brand Kit with custom fonts
Synthesia
Synthesia is an AI video platform where users type a script, choose a stock or personal avatar and generate a presenter-led video in 160+ languages. It adds screen recording, templates, one-click translation, AI dubbing and, on higher plans, interactivity and SCORM export. Large enterprises use it mainly for training, onboarding and internal communications.
Key features- 240+ stock AI avatars and personal avatars
- Express-2 avatars with gestures and lip sync
- 160+ languages with one-click translation
- AI dubbing of existing videos
- Voice cloning
- Interactive videos, video agents and SCORM export
Pricing
Kapwing
Free plan (watermark, 720p); Pro $24/mo monthly or $16/mo billed annually
Synthesia
Free Basic plan (up to 10 min video/mo); Starter $29/mo monthly or $18/mo billed yearly
Prices last checked September 2026. Plans change often — confirm on each vendor's site.
Pros and cons
Kapwing
Strengths- No install needed; works on any computer with a browser
- Team workspaces and commenting built in
- 4K export on paid plans
- Unlimited stock assets on paid plans
- Free plan limited to 720p, short exports and a watermark
- Voice cloning and lip sync only on Business
- Browser performance drops on long or heavy projects
- Prompt-based videos often rely on assembled stock footage
Not ideal for: Editors working on long, high-resolution projects with complex effects will be better served by a desktop NLE.
Synthesia
Strengths- Mature enterprise security and compliance certifications
- Wide language coverage for localization
- Free plan to try the product
- Collaboration and API on the Creator plan
- Export limited to 1080p
- Brand kits and SCORM export only on Enterprise
- Credit and minute limits make long videos costly
- Free plan has a watermark and few avatars
Not ideal for: Social creators editing their own footage or chasing short-form trends will get more from an editor like CapCut, VEED or Captions.
Integrations
Kapwing
Synthesia
FAQ
What is the main difference between Kapwing and Synthesia?
Kapwing is built for browser-based collaborative editing for social and marketing teams; Synthesia is built for corporate training and internal comms videos with AI presenters. Key differences: Kapwing offers long-to-short clipping and edit video by editing text.
Is Kapwing or Synthesia cheaper?
Kapwing starts from $24/mo and Synthesia starts from $29/mo (as of September 2026). On entry price, Kapwing is cheaper — but compare what each plan includes, since limits differ. Always confirm current pricing on each vendor's site.
Do Kapwing and Synthesia have free plans?
Both Kapwing and Synthesia offer a free plan, so you can try each before paying.
Which is easier to use, Kapwing or Synthesia?
Both have a low learning curve.
What are good alternatives to Kapwing and Synthesia?
Other video tools worth comparing include Descript, InVideo AI and VEED.
