Adobe's commercially-safe generative AI (Firefly) plus Express design app, integrated with Creative Cloud.
Ideogram
AI Image Generation & DesignIdeogram is a text-to-image generator known for rendering readable typography inside images, which makes it suited to posters, logos, T-shirt designs and ads. Its Canvas workspace adds Magic Fill (inpainting), Extend (outpainting), upscaling and character consistency from a reference photo. Its 4.0 model, released in June 2026, is open source under Apache 2.0, and an API is available for developers.
Pricing
Ideogram pricing
Free plan; Basic ~$8/mo (annual) / ~$10/mo monthly
Last checked September 2026 · Confirm on ideogram.ai
Features
What Ideogram does
- Text-to-image with reliable in-image typography
- Canvas with Magic Fill and Extend
- Upscaling of generated and uploaded images
- Character consistency from a single reference photo
- Style presets and remix of existing images
- Developer API (generate, remix, edit, replace background, reframe)
Pros
- Text rendering is more reliable than most competitors
- Has a free plan
- Open-source 4.0 model can be self-hosted
- API covers generation and editing
Cons
- Free plan images are public by default
- Fewer layout and template tools than Canva or Kittl for finished designs
- Canvas editing features such as Magic Fill need a paid plan
- Artistic, painterly output is less distinctive than Midjourney
Fit
Who Ideogram is for
Look elsewhere if: Anyone who needs full layout editing, video, or stock templates in one tool should look at Canva or Adobe Express.
For teams & enterprise
Enterprise readiness
Enterprise page states SOC 2 audit (type not stated), configurable retention down to 30 minutes, and opt-in custom training.
- Business / enterprise plan
- Yes
- SSO (SAML / OIDC)
- Enterprise (Google/Microsoft)
- SCIM user provisioning
- —
- SOC 2
- —
- ISO 27001
- —
- HIPAA (BAA available)
- —
- GDPR DPA
- Enterprise plan
- Data residency options
- —
- No training on your data
- Enterprise plan
- Audit logs
- —
- Admin controls
- —
- Deployment
- Cloud
From the vendor's own security documentation (trust center). "—" = not confirmed. Verify during your security review. Compare all tools.
| Image & Design feature checklist | |
|---|---|
| Text-to-image | Yes |
| AI editing / inpainting | Yes |
| Background removal | Limited |
| Upscaling / enhancement | Yes |
| Image-to-video | — |
| Commercial use allowed | Yes |
| Design templates | No |
| API | Yes |
| Mobile app | iOS |
Ideogram compared
- Ideogram vs Adobe Firefly / Adobe Express
- Ideogram vs Midjourney
- Ideogram vs Canva
- Ideogram vs Photoroom
- Ideogram vs Magnific
- Ideogram vs Topaz Labs
- Ideogram vs Let's Enhance
- Ideogram vs Looka
- Ideogram vs Pixelcut
Buying guides
Alternatives
All image & design tools →Best Ideogram alternatives
AI product-photo editor: background removal, AI backgrounds, shadows and batch editing for e-commerce sellers.
Freepik's AI creative platform (rebranded Magnific in April 2026): image/video generation, upscaling, stock assets.
AI image and video upscaling, denoise and sharpening software (Gigapixel, Photo AI, Video AI) for desktop and web.
AI image upscaler and enhancer for up to 256MP output, used for print, e-commerce and real estate photos.
AI logo maker and brand kit builder for small businesses.