Image & Design · Head to head

Pixelcut vs Recraft

Features, pricing, strengths and trade-offs — and which one fits your situation.

VS
Recraft logoRecraftFrom $12/moTry free

The verdict

Summary

Pixelcut is best for quick product photo edits on a phone: cutouts, AI backgrounds and upscaling, while Recraft is best for editable vector graphics, icons and brand-consistent illustrations. Pixelcut has a low learning curve, compared with medium for Recraft. Both Pixelcut and Recraft offer a free plan, so you can try each before paying.

Which should you choose?

Pixelcut logo

Choose Pixelcut if…

  • You need quick product photo edits on a phone: cutouts, AI backgrounds and upscaling
  • You're one of: small e-commerce sellers, resellers on marketplaces, social media creators
  • You want something quicker to learn
  • Fast, accurate background removal
Try Pixelcut free
Recraft logo

Choose Recraft if…

  • You need editable vector graphics, icons and brand-consistent illustrations
  • You're one of: brand and graphic designers, marketing teams needing icon and illustration sets, merch creators
  • Vector output is editable and print-ready
Try Recraft free

At a glance

PixelcutRecraft
Best forQuick product photo edits on a phone: cutouts, AI backgrounds and upscalingEditable vector graphics, icons and brand-consistent illustrations
Free planYesYes
Starting priceFrom $8/moFrom $12/mo
Learning curveLowMedium
PlatformsWeb, iOS, Android, APIWeb, iOS, Android, API
Ideal forSmall e-commerce sellers, Resellers on marketplaces, Social media creatorsBrand and graphic designers, Marketing teams needing icon and illustration sets, Merch creators

Feature comparison

PixelcutRecraft
Text-to-imageYesYes
AI editing / inpaintingYesYes
Background removalYesYes
Upscaling / enhancementYesYes
Image-to-videoYesYes
Commercial use allowedYesPaid plans
Design templatesYesLimited
APIYesYes
Mobile appYesYes
IncludedLimited / higher plansNot available— Not confirmed

Security & enterprise

PixelcutRecraft
Business / enterprise planYesYes
SSO (SAML / OIDC)—Enterprise plan
SCIM user provisioning——
SOC 2—Type II
ISO 27001——
HIPAA (BAA available)——
GDPR DPA—Yes
Data residency options——
No training on your data—Opt-out available
Audit logs—Enterprise plan
Admin controls—Enterprise plan
DeploymentCloud, APICloud, API

From each vendor's security documentation. "—" = not confirmed. What to ask vendors · Compare all tools

What each tool does

Pixelcut logoPixelcut

Pixelcut (rebranded as Pixa in March 2026, now at pixa.com) is an AI photo editor that started as a background remover and now includes AI backgrounds, a magic eraser, an upscaler, batch editing and image and video generation. The image generator offers third-party models such as FLUX and Ideogram, and a prompt-driven creative agent can carry out edits. It is popular with small online sellers and social creators, especially on mobile.

Key features
  • Background remover that handles hair and fur
  • AI product photoshoots and backgrounds
  • Magic eraser (inpainting) and upscaler
  • Batch editing across many images
  • Text-to-image and video generation with third-party models
  • Templates for product and social graphics

Recraft logoRecraft

Recraft is an AI design tool that generates both raster images and editable SVG vectors, with its V4 model family (released February 2026) focused on design quality. It includes a vector editor, image vectorization, background removal, creative upscaling, mockups, brand style and colour controls, and image-to-video via models such as Kling and Veo. Designers, marketers and brand teams use it for icons, illustrations and on-brand assets.

Key features
  • Text-to-vector (SVG) and raster image generation
  • Vectorizer that converts PNG/JPG to SVG
  • Custom styles and brand colour palettes
  • Background remover and creative upscaler
  • Mockups for merch and packaging
  • Image-to-video and a developer API

Pricing

Pixelcut logoPixelcut

From $8/moFree plan

Free plan; Pro $8/mo billed yearly ($10/mo list)

Recraft logoRecraft

From $12/moFree plan

Free plan; Pro from ~$12/mo (annual) / ~$10-12 entry

Prices last checked September 2026. Plans change often — confirm on each vendor's site.

Pros and cons

Pixelcut logoPixelcut

Strengths
  • Fast, accurate background removal
  • Easy mobile apps for sellers shooting on phones
  • Batch processing for catalogues
  • Has a free plan
Limitations
  • Mid-2026 rebrand to Pixa means some listings and docs use the old name
  • Free plan limits downloads and AI features
  • Generated images depend on third-party models rather than a distinct in-house style
  • Fewer advanced design and layout tools than Canva

Not ideal for: Professional retouchers or designers needing layered editing and precise control should use Photoshop or Canva.

Recraft logoRecraft

Strengths
  • Vector output is editable and print-ready
  • Style controls keep a series of assets consistent
  • Has a free plan
  • Web, iOS and Android apps plus an API
Limitations
  • Free plan outputs are public and limited in credits
  • Photorealism is less of a focus than Midjourney or Leonardo
  • Fewer ready-made layout templates than Canva
  • Video generation relies on third-party models and uses credits quickly

Not ideal for: Photographers and those wanting cinematic photoreal images or full layout editing should look at Midjourney or Canva.

Integrations

Pixelcut logoPixelcut

No notable integrations listed

Recraft logoRecraft

Figma

FAQ

What is the main difference between Pixelcut and Recraft?

Pixelcut is built for quick product photo edits on a phone: cutouts, AI backgrounds and upscaling; Recraft is built for editable vector graphics, icons and brand-consistent illustrations.

Is Pixelcut or Recraft cheaper?

Pixelcut starts from $8/mo and Recraft starts from $12/mo (as of September 2026). On entry price, Pixelcut is cheaper — but compare what each plan includes, since limits differ. Always confirm current pricing on each vendor's site.

Do Pixelcut and Recraft have free plans?

Both Pixelcut and Recraft offer a free plan, so you can try each before paying.

Which is easier to use, Pixelcut or Recraft?

Pixelcut is generally quicker to learn (Pixelcut: low, Recraft: medium learning curve).

What are good alternatives to Pixelcut and Recraft?

Other image & design tools worth comparing include Adobe Firefly / Adobe Express, Photoroom and Magnific.

Alternatives

Other image & design tools to compare

AI product-photo editor: background removal, AI backgrounds, shadows and batch editing for e-commerce sellers.

Free planFrom $7.50/mo

Freepik's AI creative platform (rebranded Magnific in April 2026): image/video generation, upscaling, stock assets.

Free planFrom $5.75