Industry-leading SEO and digital marketing suite with AI toolkits for keyword research, content and AI visibility.
Frase
AI SEO & Content OptimizationFrase is a content platform that combines SERP research, briefs, an AI writing agent, SEO and GEO scoring, publishing and ongoing monitoring in one workflow. It was rebuilt and relaunched in January 2026 around AI search visibility, tracking brand mentions in ChatGPT, Claude, Gemini, Perplexity and Google AI. It is used by content marketers, agencies and in-house SEO writers.
Pricing
Frase pricing
7-day free trial (no card). Starter $39/mo annual ($49 monthly); Professional $103/$129; Scale $239/$299; Enterprise custom.
Last checked September 2026 · Confirm on frase.io
Features
What Frase does
- SERP research and content briefs
- AI agent that drafts and optimizes articles
- Dual SEO and GEO content scoring
- AI visibility tracking across major AI assistants
- Content Guard monitoring and auto-optimization of published pages
- Publishing to WordPress, Webflow, Sanity, Wix or FraseCMS
Pros
- Covers research, writing, publishing and monitoring in one tool
- AI visibility tracking included on every plan
- API and MCP server for agent-driven workflows
- Free trial without a card
Cons
- No backlink analysis
- Keyword research is lighter than full SEO suites
- Monthly article and audit page quotas on each plan
- No local SEO features
Fit
Who Frase is for
Look elsewhere if: SEO specialists who need backlink data, deep keyword databases or rank tracking at scale should pair it with or choose a suite like Semrush or SE Ranking.
For teams & enterprise
Enterprise readiness
SOC 2 Type II and GDPR compliant; Enterprise adds SAML SSO, role-based permissions, client portal and an SLA.
- Business / enterprise plan
- Yes
- SSO (SAML / OIDC)
- Enterprise plan
- SCIM user provisioning
- —
- SOC 2
- Type II
- ISO 27001
- —
- HIPAA (BAA available)
- —
- GDPR DPA
- —
- Data residency options
- —
- No training on your data
- —
- Audit logs
- —
- Admin controls
- Enterprise plan
- Deployment
- Cloud
From the vendor's own security documentation (trust center). "—" = not confirmed. Verify during your security review. Compare all tools.
| SEO feature checklist | |
|---|---|
| Keyword research | Limited |
| Backlink analysis | No |
| Rank tracking | Limited |
| Technical site audit | Yes |
| Content optimization editor | Yes |
| AI article writer | Yes |
| AI search / LLM visibility tracking | Yes |
| Local SEO | No |
| API access | Yes |
Frase compared
- Frase vs Semrush
- Frase vs Surfer SEO
- Frase vs SE Ranking
- Frase vs NeuronWriter
- Frase vs Scalenut
- Frase vs Mangools
Buying guides
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